Who’s in Control?

On one of the blogs I follow, Ryan blogged about who is in control, your characters or you, the author. The post was great, but the comments from various different authors and artists was just as inspirational. I didn’t want to just repost this, as you would loose the reply’s, so follow this link instead and see it in all it’s original glory.


My site is apparently suspect (according to Norton)

I’d forgotten about that. it had been so long since I established a ‘new’ website that I forgot you had to manually tell Symantec that they can trust you. My book’s website is fine, because it doesn’t allow any registration, etc (http://atsics.com/) but this one is different. I think this will take a little bit of research as it’s actually a WordPress hosted site so I’m not sure how the normal process will work.

Symantec normally want you to insert a ‘verification file’ into the root of the site. I’ll get back to everyone with the results once I sort it all out.

Kindle Lending Library

Just had my first KOLL/KU ‘borrow” and I’m now up to a massive 13 copies sold!

This is a little short of the couple of million copies I was hoping for, but not bad. When I released the book I purposely did a few things:

  • Exclusively sold it through Amazon
  • Exclusively released it as an eBook
  • Signed up for the KU/KOLL program

Exclusively sold it through Amazon:

This was a financial decision. After I’d paid for all of the things that I’d really not thought through that I’d have to pay, money was tight. The cheapest way was to exclusively release through Amazon. What did I end up paying out? About $1,500. This got me:

  • Facebook page professionally done
  • Website professionally done
  • This blog
  • Commissioned artist to do the cover artwork
  • Professional cover art
  • Some legal stuff
  • All the Amazon stuff

Exclusively released it as an eBook

I was actually going to do a paper version when I came across an article (sorry, forgot to note down who) where they pointed out the expense of changing a paper manuscript. Therefore the advise was to publish first as an e-book, get your audience to find the majority of issues over the first few months and then publish the corrected manuscript. the more I thought about it, the better it seemed. I’ve already had 3 errors (two tiny & 1 big) picked up. I’ve also taught at least one person a new word. They thought that I’d mispelt something until I pointed out that what i put was a real word and in fact was the correct word!

I had already done a fair bit of investigation into the publishing side and knew i could easily double my initial costs without gaining much (if any) market share. In fact, the publish book side looked to be a lot more risky for a new, untried author.

There were also so many potential land mines in paper publishing that I was really concerned with going with anyone until I knew a lot more about the industry and whether I could write.

Signed up for the KU/KOLL program

When going with Amazon, you have the option of releasing your book through Kindles library. The way the system works is that you get paid based on how many copies are borrowed. I chose to sign up for this because:

  • As an unknown author I felt that I stood more of a chance in having my book borrowed then bought by someone I didn’t know
  • It allowed me to tap into segments of the market that I probably wouldn’t  otherwise get into
  • It increased my returns on bought books
  • Initial evidence was that there was at least some ‘double-dipping’ that occurred. people would borrow the book, like it and buy it as well, giving me 2 lots of royalties.

The initial figures on the payouts is encouraging, but how that ends up long term we’ll just have to see. it seems Amazon is over-rewarding to encourage authors, but that’s OK from my viewpoint <grin>.

Where to from here?

I’ve started on book two, the reader feedback so far is great (but hasn’t translated into reviews yet) and I’m being forced to think longer term. While it would be good to become famous from book 1, it may not happen. So once 2 is ready, I may just give volume 1 away for a little while and allow pre-orders of volume 2 a couple of weeks before it’s published. We’ll just have to wait and see.

Getting Started – Part 2

Test the waters.

Write a couple of test stories. Ask your friends to come up with an idea and then write a little story or scene around it. One of the blogs I follow (http://ryanlanz.com/) did this, so I took the challenge. Spent maybe 15 or 20 minutes and came up with a scene based around the idea.

Look for those competitions that start something like ‘in 50 words or less…’ and enter them. Practice. Do you have kids? Are you an uncle or auntie? Take the opportunity to weave your tales to a (hopefully) captivated audience.

Look around for some of the short story competitions, even if you don’t actually enter them. There are a number of sites out there that run ‘wonderful competitions’ for short stories. After reading the terms & conditions I haven’t actually entered one (for many you’ve lucky to get $20 for a lot of effort & they get the rights to the story), but I’ve used the idea behind the competition to practice. In fact I’ve posted here the start to a short horror story. This convinced me of two things. Firstly that I’m not a good horror story writer and secondly that I suffer from verbal diarrhea too much to write good short stories (you can tell that by the absence of short posts here).

Also, once you decide the genre that you are going to write in, find some friends who like that genre and who you trust to be honest, then write a trial of the first few pages. Get an appraisal from them. Remember that the first few pages are vital to your book’s success, so if they aren’t coming back to you with threats about your physical well being if you don’t hurry up and finish the story, rethink.

Listen to their comments and decide if you can fix the issues or if you are happy with the issues.

The suggestions and critiques were things I could deal with, so I went the completely self publish route. I’m a fairly nasty editor myself and I have a number of friends who are even worse, so I decided that I wouldn’t use an editor. the $20 per page sort of helped me make that decision. But if you’re not in that boat, then you need to decide either to budget for an editor or be willing to find one that will do it for a cut in the royalties.

It’s important to listen to the comments. One of the early ones for me (that I had to listen to as it was my wife) is that the manuscript was confusing. I honestly looked at that and changed two things. Firstly I have a bad habit of phrasing sentences differently to many people. This comes from how I think and write. So I had to track down (as part of the revision process) all the occurrences of sentences like The quick brown fox, as it approached the lazy dog, jumped over it and replace them with The quick brown fox jumped over the lazy dog.

For me, I love commas. But I used them to the point where people got lost in the sentence, instead of using them to bring clarity.

Oops, I just did it again. I mean, ‘People get lost reading my sentences because I use commas too much, loosing clarity instead of gaining it’.

Some advise you will chose to ignore and that is fine. So long as you chose to ignore it for the right reasons. One of the complaints from one of my ‘early readers’ was that the later versions of the manuscript were a less like me sitting around a fire telling a story. The complaint wasn’t that it was bad, just different and their personal preference was for the other style. I agonised over that, looking at the differences and why they were there. In the end I decided for my sanity I needed to do it the way I did because the other style would have driven me crazy with a larger story. I didn’t have the skill to be able to write that long a story in that casual a method.

Take each comment and look at it rational and practically. What can you fix? What should you fix? But remember that in the end you are not writing their story, you are writing your story.

The comments about the inconsistent punctuation, the lack of dialogue tags, too big a size variation in the chapters. All of these I took on board and dealt with – happily. I’d much rather a friend tell me then go to all of the expense and trouble of publishing and then get told!

How do some of your favourite TV shows or books do it? I recently watched the whole of NCIS and was fascinated that after having written a book I was a lot less happy with the series! I kept picking all the holes and implausibilities in the scripts! But I learned a bit about using that first chapter or scene. Some of those intro suck you straight into the story, others have nothing to do with the story, they just grab the listener. What I had instinctively done in my manuscript I was able to now see and understand why it worked.

I’ll dig up a copy of the very first version and post it so people can see the changes.

Happy writing!


Brett L. Bridger

Writer Survey Results

Thanks for all of the hard work! Interesting that Facebook rated so well, twitter didn’t, but Facebook Spam was a negative too.

Linda Bloodworth

A little while back I asked a bunch of questions and I finally compiled everything. I really enjoyed learning more about what people want and how they want to be catered to. Rather insightful and interesting.


Just so you know who was asked? 

– 50 people
– A mixture of authors/bloggers/readers. 

I am not a professional researcher. I wish this was my day job. I did this out of the goodness of my heart to help people.


Chart How can a writer get your attention?

What old ways of marketing do you think have been pushed aside that could be revisited?

Do you really read author interviews?

How often do read reviews of books you're thinking of buying?

How to get to readers who are not online?

Must use social media

Overused Marketing Methods

Readers, what online sites do you go to for book info?

Readers, where do you buy most of your books from?

What marketing turns you off?

Do you pay attention to good reviews or to the negative reviews when book buying?

How affective are online book groups?

What is the most effective way of marketing that has worked for you?

How can an author stand out?

As a reader do you follow book tours?

Do you prefer to follow writers that have more than one book out?

What is your experience with book trailers?

Feel free to follow me on my links:
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