I’d not been prepared for the emotion involved in having the book finished. I was really excited. But I’d been so concentrated on actually publishing the book that I hadn’t really thought much beyond that. So after I’d finally released the book on Amazon, I breathed a sigh of relief. I’d finally made it. Again, I wasn’t expecting the roller coaster of emotion then. As the sales of the book stopped at 5 copies for three whole days, I started feeling really down about it all. A timely sermon, a bit of a re-think, a chat with friends and I realised that the publishing wasn’t the end, it was just the beginning of the next phase. As I’m a self-published author, I’ve now got all of the leg work in front of me to show people that they really do need to buy my book! the Facebook page I started has to be fed. The 500 odd people that have now been exposed to it have to be captivated. They have to like the page so much that they’ll want to share it with their friends. The Author’s blog (that you’ve currently reading), has to grab, excite and compel. The little advertising cards I’m handing out have to matter. I started handing them out because I saw the little card as the end. I’ve got to stop that and look longer. The card is a waste of money if I haven’t engaged the person I gave it to. They have to be inspired to act on that card (so my apologies to those who got a card, but walked away without getting me or my book – I’ll try to do better next time). I really do think my book is good and that it’ll provide entertainment for my readers, but like anything worthwhile, it’ll take time to fulfill my great expectations.
It’s pretty much a given that you have to have a Facebook presence with most books, and a website as well.
You can set it up yourself, it’s not hard or that complex, but if you’ve got some spare money, then get someone else to do it for you. Even as an expert, do you really want to spend the time & effort?
I paid someone to set up the webpage, Facebook page and
link the two so whatever happens in Facebook gets shown on the webpage. This is a specialised task that spending some money allowed me to offload to someone else.
I did this for three reasons:
1. A more professional look
2. It freed me up to do what (I hope) I’m good at – writing
3. Reduced overheads. Everything you set up requires maintenance, I don’t have time or desire to spend any time I have off doing maintenance
This site (the Author’s Blog) I did differently. It’s hosted on WordPress using a custom domain name.
Why? Because I could . Seriously, because it’s again, mainly a feed into Facebook and I don’t want to do all of the fancy stuff here, there’s no reason for it. There is no reason for me to spend money and time when for less than $20 a year WordPress will do it for me.